Search Engine


Search advertising is a method of placing online advertisements on web pages that show results from search engine queries.


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What is it, How Does it Work & the Main Benefits

If your SEO efforts aren’t paying off — or paying off fast enough — consider adding search engine advertising to build your brand and customer base faster. While SEO takes time, search engine marketing (SEM) allows you to save time and automatically appear in front of target audiences actively searching for products and services like yours.

What is search engine advertising?
Search engine advertising (also known as search advertising, Internet search advertising, or online search advertising) allows you to directly display your paid ads among the search results on various search engines, like Google, Bing, and Yahoo:

Advertisers who utilize search advertising show their ads to users who are actively searching for specific keywords, and they pay a fee every time their ad is clicked. This type of PPC advertising is especially effective because people who conduct searches tend to reveal a lot about their intent with their search query.

What are search engine ads?

On Bing and Yahoo, search engine ads typically appear above, below, or next to the organic search results. That is one key difference between Google and other search engines because Google only shows ads above and below search results. Regardless, search ads include the following key elements:

A headline, which should incorporate relevant, attention-grabbing keywords because it’s the largest and most noticeable ad component.
Display URL, comprised of your final URL domain, optional subdomain, and path fields, to provide searchers with an idea of where they’ll be taken once they click through (hopefully to your post-click landing page). On Google, Bing, and Yahoo, display URLs are green, directly underneath the headline.

0.33% CTR - Click-through rate

10% less CPA Cost Per Action

136% ROI - Return On Investment

Save Time and Money

You can save a lot of time and money by having us to do the technical complex bit for you. We will install Google Analytics on your website and offer you also, a completely free SEO Analysis. That is a complete ``A to Z`` Website Audit. To qualify for our free web analysis service, all you have to do is to order a 1 month SEO Package from us. If you order for the second month as well, we will install Google Analytics free for you also. That's almost €100 in savings.

SEO Investment pays back

If you want to get more so-called Free Leads, your website needs proper SEO. Pay Per Click Campaigns do not bring any customers once you stopped the campaigns. We understand better than anyone that getting traffic/attention from search engines such as Google requires investment initially, is true.
Once the site is well SEO‘d and your links are getting your website to the top, you can maintain your website there for a long period of time. We cannot tell you exactly how long since Google has the freedom to do whatever they need to do with their listings, but in general, people report back that they get enough free leads from search results to cover their investment.
Order SEO from us and we’ll get you there also. Media PRO WEB SEO Galway is here to help businesses like yours.

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